Our Previous Runners
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Selfie!
Take a selfie with 3 fingers on your breast
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Challenge!
Tag 3 friends and challenge them to do it
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Share!
Share your selfie on Facebook and Twitter & use the #feelyourselfie
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Donate!
Text FEEL to 50300 TO DONATE €4
Why take part?
FeelYourSelfie concept is all about encouraging women of all ages to check their breasts on a regular basis. The three finger salute is symbolic in that three fingers are required in order to effectively perform a self breast examination. Regular checking will increase early detection, should an abnormality arise, which in turn will lead to a much more positive treatment outcome.
The FeelYourSelfie Campaign was created to raise awareness of breast health amongst younger women predominantly, because what becomes routine today could ultimately save their lives in years to come. Awareness will increase survival rates and help save lives.
The campaign seeks to take the Fear Factor away from women checking their breasts regularly, by educating them as to how to perform their own self examination and outlining symptoms to consider. Breast Cancer Ireland have developed a free to download app “Breast Aware” that will offer a discreet monthly reminder to your phone and also a simulated video guide on how to perform a self examination properly
Watch Nicola’s story

Get the app
To help keep you and your friends keep the important message of feelyourselfie alive all year round download the Breast Cancer Ireland app The earlier Women know what is normal for them, should an abnormality arise it will be detected and the treatment outcome more favorable
Our new App is unique in that it offers:
- A discreet monthly reminder to your phone
- A step by step simulated video guide on how to perform a self breast examination.